iTunes Podcast Ranking System Easily Manipulated
If you have been using the iTunes podcast list as a way of ranking which podcast are the most popular then you have been misled. While prepping a segment for commandN (Amber Mac's and my own Vidcast) I had to click on the subscribe button of our podcast a number of times. I noticed that shortly after I had done so our rank on the iTunes Canada music store had gone up.
That got me thinking. I had Frank from Techphile.ca test out my theory. Sure enough he reported the same results. Amber and I also subscribed a number of times, which quickly moved commandN up in the ranks on the iTunes Canada store.
It looks like iTunes doesn't record how many people are actually subscribed to a podcast but rather how many times the button is pressed.
This makes the iTunes ranking as irrelevant as a list because just about anyone can change the results in iTunes by simply clicking on the subscribe button 20 or 50 or 100 times.
This was tested in the iTunes Canada store but conceivably should work in all of the iTunes stores
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